The business of play has evolved – and the most iconic trade show in the business of play is evolving with it. Save the date to join us March 1 – 4, 2025, February 14 – 17, 2026 and February 20 –23, 2027 in New York City.


 


Discover. Connect. Grow.

Whatever your place in the ecosystem of play — inventor, designer, manufacturer, buyer, distributors, entertainment exec, or beyond — Toy Fair is for you!

Strengthen your business, deepen your current relationships, develop new ones, and discover products and entertainment experiences that will delight, inspire and spark joy at every age, all under one roof in the most vibrant city in the world.

Featuring thousands of new and unique toys, games, edutainment, entertainment-driven experiences, and more from around the world, Toy Fair offers attendees a competitive edge no other trade event can match.

Apply Now