Who Exhibits at Toy Fair?

Toy Fair features a wide variety of exhibitors, from new companies to industry giants, showcasing diverse play products across all categories. This dynamic mix provides buyers and media with a comprehensive and efficient experience, discovering the latest innovations and established favorites in the world of play.

Toy Fair exhibitors
Toy Fair exhibitors
Toy Fair exhibitors

Product Zones include:

  • Action Figures
  • Anime
  • Collectibles
  • Comics
  • Die Cast Vehicles - Specialized
  • Fantasy
  • Kawaii
  • Pop Culture Characters
  • Pop Culture Licensed Toys (Plush/Figures)
  • Prop Replicas
  • Arts & Crafts Kits
  • Crafting Accessories & Embellishments
  • Crafting Tools
  • Designer Art Sets
  • Drawing materials
    • Chalk
    • Colored Pencils
    • Crayons
    • Markers
    • Paint
  • Jewelry Making Kits / Looms
  • Paint Sets
  • Paper and Paper Crafting
  • Rubber Stamp Tools
  • School Supplies
  • Sewing Kits
  • Stationary / Cars Stickers
  • Books – Coloring/Activity
  • CDs/Cassettes/ DVDs/LaserDiscs
  • Comic Books
  • Educational/Bilingual
  • Instruments
  • Sheet Music
  • Word/Picture/Story books
  • Apparel & Accessories
  • Baby giftware
  • Baby Swings / Bouncers
  • Backpacks / Lunch Boxes
  • Bath Toys & Accessories / Tubs / Potty Seats
  • Bibs / Burp Cloths Bottles & Accessories
  • Child Umbrellas & Rain Gear
  • Developmental Toys
  • Diaper Bags / Changing Pads
  • Dishes / Utensils / Placemats
  • Gates / Bed Rails
  • Growth Charts
  • High Chairs / Booster Seats
  • Infant Play Gyms / Rattles / Blocks / Plush Jumpers / Activity Centers Monitors
  • Nap Mats
  • Nursery Décor / Bedding / Pillows
  • Nursing Gear & Accessories
  • Pacifiers / Clips
  • Portable Beds / Cribs / Bassinets
  • Strollers / Car Seats / Infant Carriers
  • Swaddles / Wearable Blankets
  • Teethers
  • Walkers
  • Coding Kits
  • Construction Sets (Wood / Magnetic)
  • Globes & Maps
  • Homeschool Instructional Aids
  • Nature Toys
  • Role Play Toys
  • Science Kits
  • STEAM Accredited
  • Board Games
  • Brain Teasers
  • Card Games
  • Dice
  • Puzzles
  • Trading Cards & Accessories
  • Die Cast Vehicles
  • Model & Hobby Kits
  • Model Railroads
  • Plastic Model Kits
  • Radio Controlled Vehicles
    • Airplanes
    • Boats
    • Cars
    • Trains
  • Slot Cars
  • Bicycles / Tricycles & Accessories
  • Bounce Houses
  • Bubbles & Sets / Foam
  • Climbers
  • Kites / Windsocks / Banners
  • Lawn & Gardening Toys
  • Metal Detectors
  • Motorized Ride-on
  • Playhouses
  • Pogo Sticks
  • Pools & Pool Toys
  • Roller Skates / Inline Skates
  • Safety Gear / Helmets / Knee & Arm Pads
  • Scooter
  • Skateboards
  • Sporting Goods
    • Balls
    • Bats
    • Nets
    • Tees
  • Sprinklers
  • Swings / Swing Sets
  • Tailgating Games
  • Toy Guns
  • Trampolines
  • Water Guns / Cannons
  • Water Tables

New to Toy Fair? Launch Pad – dedicated to first time exhibitors – is the place for you!


Don’t see where your product may fit? In addition to the hundreds of categories above, Toy Fair also welcomes pet products, video, entertainment games, and much more!

Please contact your account executive with any questions. Company names beginning with A–M: contact Simon Yung, 646.520.4875, and N–Z: contact Michael Lynch, 646.520.4862.