JAN 21

Toy Fair Global Market Sessions: Learn How to Succeed in Japan and the U.S.


The Toy Association will present its latest global market research on Japan and the U.S. during two Knowledge Network seminars at the 117th Toy Fair New York. The seminars will provide in-depth analyses to help companies confidently expand their businesses in these markets.

JAN 17

Last Call: Secure Your TOTY Tribute Book Ad


The deadline to reserve ad space in the 2020 Tribute Book, the official event program for the 20th annual Toy of the Year (TOTY) Awards ceremony, is Wednesday, January 29.

TOTY 2020 Gala Tickets Sold Out! Get Your Afterparty Tickets Today

Tickets for the 20th Toy of the Year (TOTY) Awards ceremony might be sold out, but toy professionals can still take part in the festivities at the afterparty celebration.

Taking Risks & Telling Stories with Toy Photographer Mitchel Wu

At Toy Fair New York, toy photographer Mitchel Wu will share how he built his business and brand in the session “Creativity, Risk-Taking, and Storytelling with Mitchel Wu Toy Photography. Toy News Tuesday caught up with Wu for a sneak preview into his session and what attendees can expect to gain from it.

JAN 13

Tap into Free Publicity Opportunities at Toy Fair New York


Exhibitors at Toy Fair New York are invited to take advantage of free publicity opportunities to maximize their media exposure leading up to and during the show.

JAN 13

2020 Toy Fair Credit Meeting to Tackle Evolving State of Retail


The Toy Association will host the annual Toy Fair Credit Meeting on Monday, February 24, from 10 a.m. to 6 p.m., at its headquarters in New York City.

JAN 14

Act Now: Tickets to 2020 TOTY Awards Almost Sold Out


There’s still time left for toy industry professionals to purchase tickets for the 20th annual Toy of the Year (TOTY) Awards ceremony, taking place on Friday, February 21. Here's everything you need to know about the upcoming event.

Toy Association Board Names 2020-2022 Candidates

The Toy Association’s Board of Directors Nominating Committee today announced new nominees to serve on the Association’s board for two-year terms beginning in February 2020.

DEC 17

Toy Companies Invited to Participate in 'CF@TF Inventor Day'


The Toy Association invites toy manufacturers to participate in Creative Factor’s CF@TF Inventor Day and hear product pitches from pre-selected inventors and designers during Toy Fair New York.

DEC 16

Toy Association Trend Team Promotes 2020 TOTY Finalists Nationwide


The Toy Association trend team and some key online family content creators have been hard at work promoting this year’s finalists for the 20th TOTY Awards.


Webinar: Reserve Your Spot & Jumpstart Your Toy Fair Strategy


The upcoming “Toy Fair PR Bootcamp: Kickstart Your TF '20 Public Relations Strategy” webinar will guide companies through the tools and techniques they need to build and execute a strong media relations plan leading up to, during, and after the 2020 show.

20 Years of TOTY! Buy Tickets Now for a Night to Remember

Tickets are now on sale for the 20th Toy of the Year Awards ceremony, which unveils the industry’s top toys, games, and properties, and honors the newest inductees into the Toy Industry Hall of Fame.


Impact Kids in Need with Your TOTY 2020 Tribute Book Ad


Companies can support a worthy cause when they reserve ad space in The Toy Foundation’s (TTF) 2020 Tribute Book, the official event program for the 20th Toy of the Year (TOTY) Awards ceremony.

NOV 25

Breaking Down The 'Generations of Play, An Oral History' Project


The deadline for nominations for The Toy Association’s “Generations of Play, An Oral History” project, powered by StoryCorps, is just over a week away on December 6. Do you or someone you know have a toy story you would like to see brought to life in your own words?

NOV 18

Op-Ed: Don’t Mess with Texas Why Toy Fair Dallas is Worth the Investment


As many toy companies consider their renewals for Toy Fair Dallas in 2020, Jay Foreman, CEO of Basic Fun! and a long-time show exhibitor, shares why he believes the opportunities are still bigger in Texas.


Deadline Extended: Apply for a Chance to Pitch Your Idea at Toy Fair Now Through Jan. 17


The deadline has been extended for the second annual CF@TF Creative Factor Inventor Day to January 17, 2020.

NOV 11

2020 Toy of the Year (TOTY) Award Finalists Unveiled


The Toy Association today unveiled the 114 finalists for the prestigious 2020 Toy of the Year (TOTY) Awards. Known as the “Oscars” of the toy industry, the TOTY Awards program recognizes the top toy, game, and licenses in the industry, and supports The Toy Foundation.


Your Toy Story Could Be in The Library of Congress


Whether you are a toy industry newcomer or a veteran, we welcome you to share your story with The Toy Association’s “Generations of Play, An Oral History” powered by StoryCorps.


Toy Fair Exhibitors: Is Your Game Plan Show-Ready?


Toy Fair exhibitors can hone their PR strategies and ready for their first show with these new webinars.

OCT 21

Inventors & Designers: Pitch Your Product at Toy Fair New York


Toy inventors and designers are invited to apply to pitch their ideas at the second annual CF@TF Creative Factor Inventor Day at Toy Fair New York 2020.