Toy Fair 2025 Recorded Sessions

Toy Fair Checklist
(recorded January 2025)

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Ensure you're fully prepared for Toy Fair 2025 with this comprehensive checklist session. We'll review essential dates, deadlines, and everything included in your Exhibitor Kit to help you prep your exhibit space and materials, covering topics from shipping your product to creating your company's online profile and more!

This session will review the details of your Exhibitor Kit and everything else you need to know, including:

• Shipping Your Product
• Standing Out at the Show
• Creating Your Company’s Online Profile
• Booking Your Hotel
• Registering Your Staff
• Discount Deadlines
• And so much more!

PR Bootcamp
(recorded December 2024)

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Toy Fair® 2025 will offer exhibitors the opportunity to generate media buzz in the first quarter, with nearly 1,000 top-tier (broadcast, print, online, radio/podcast, etc.) reporters and content creators expected throughout the four-day show. This webinar will equip companies with the knowledge and tools they need to highlight their in-year priority items, connect with industry-leading buyers, gain exposure with global media in Q1, accelerate partnerships, and offer select press previews on products, lines, and partnerships.

Toy Fair 101 - Freshman Class
(recorded December 2024)

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First-time Toy Fair 2025 exhibitors, this session is for you! Get all the information needed to ensure a smooth and rewarding exhibit experience, covering everything from shipping your product and setting up your booth to standing out at the show and much more.

This session will review the details of your Exhibitor Kit and everything else you need to know, including:

• Shipping Your Product
• Setting Up Your Booth
• The Exhibit Design Reimagination Awards
• Standing Out at the Show
• Booking Your Hotel
• Registering Your Staff
• And so much more!

YOUR TOY FAIR ONLINE PROFILE
(recorded September 2024)

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Get ready for Toy Fair 2025 by completing your company’s online profile in your Exhibitor Resource Center — the essential Dashboard for all show preparations. This session will show you how to access and navigate your Dashboard, ensuring you're fully prepared for a successful show.

You'll learn how to update your company information for your Toy Fair Mobile listing, complete and optimize your profile to stand out, add compelling company descriptions for buyers and media, and promote show specials on the Toy Fair website and mobile app. The session will also cover how to stay organized with your personalized Toy Fair Checklist and make the most of the resources available.

Your exhibitor online profile is your company’s first impression on all Toy Fair attendees, so it’s important to make sure it’s optimized!

Visual Merchandising Initiative & Reimagination Awards
(recorded June 2024)

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The Visual Merchandising Initiative is designed to enhance engagement with the buying community and increase media visibility, offering exhibitors a vital platform to best showcase their brand's innovations and interact effectively with attendees. For exhibitors that stand out and have exceptionally embraced the Toy Fair experience through visual merchandising, innovative booth design and creative execution, Toy Fair 2025 will host the Exhibit Design Reimagination Awards!

This Academy session will review what you need to know about the Visual Merchandising Initiative and Reimagination Awards, including:

• Rules and requirements for building your booth space
• The Award categories and booth size breakouts
• Assessment criteria to consider when designing your booth
• Eligibility for the Awards
• Recognition details for the winners at Toy Fair
• And more!

Basics and Beyond
(recorded June 2024)

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Welcome to Exhibitor Academy! This session provides an overview of all that is Toy Fair, covering Exhibitor Kit essentials, critical deadlines, show initiatives, and so much more to guide you through planning your exhibit space.

Streamline your exhibiting experience and maximize your success at Toy Fair 2025, complete with a Q&A to address questions.