schedule of events

There's a lot happening at Toy Fair

From educational seminars, demonstrations, networking opportunities, to special events, all designed to get the most out of your time in New York and help you grow your business.

Dates and times are subject to change. All events take place at the Javits Center unless otherwise noted.

On-site registration hours: 9 AM - 5 PM

8:00 - 9:00 AM

Inventor Day – Registration & Check-In (Private Event - Inventors Invitation Only)

8:00 - 9:00 AMLevel 1, Room 1A03

9:00 AM

CF@TF Inventor Day (Private Event - Inventors Invitation Only)

9:00 AMLevel 1, Room 1A03

Through Creative Factor, The Toy Association’s educational program for inventors and designers, a select number of inventors will pitch their ideas to influential toy and youth entertainment professionals and potential manufacturing partners. Initial review and selection of submissions will be done by the Creative Factor Advisory Board. Inventors and designers can apply through January 17 to participate.

9:00 AM

Product Preview

9:00 AM – 4:00 PMPress Center

 

10:00 AM

Freshman Exhibitor Orientation

10:00 - 11:00 AMLevel 1, Room 1E11

Join fellow first-time Toy Fair exhibitors along with helpful contacts from The Toy Association, T3 Expo, Balluun/ShopToys365, the Javits Center, and elsewhere at the orientation designed just for you and led by Kimberly Carcone, The Toy Association's Vice President, Market Events.

This is your opportunity to ask last minute questions, get tips for making the most of your Toy Fair investment from experienced trade show specialists, and enjoy refreshments.

An optional tour of the facility will follow. Location subject to change. Check your Move-In Bulletin and Toy Fair Mobile for updates.

6:30 PM

Toy of the Year Awards

6:30 - 9:30 PMThe Ziegfeld Ballroom, New York City

Known as the "Oscars" of the toy industry, the Toy of the Year (TOTY) Awards are presented annually to the top toys, games, and properties of the year. Administered by The Toy Association, the awards program supports the philanthropic work of The Toy Foundation, which delivers new toys to children in need. Learn more.

9:30 PM

TOTY Afterparty

9:30 - 11:00 PMThe Ziegfeld Ballroom, New York City

Can’t make it to TOTY? Get tickets for the Afterparty for only $95/person. Invite your colleagues to celebrate the night with networking, drinking, and dancing! (Tickets for the 20th annual Toy of the Year Awards ceremony include admission to the Afterparty.)

The Toy Association is proud to offer informational sessions for Toy Fair exhibitors and attendees covering topics as diverse as marketplace trends and tips for a successful exhibit experience.

9:00 AM

Product Preview

9:00 AM - 4:00 PMPress Center

 

10:00 AM

Freshman Exhibitor Orientation

10:00 - 11:00 AMLevel 1, Room 1E11

Join fellow first-time Toy Fair exhibitors along with helpful contacts from The Toy Association, T3 Expo, Balluun/ShopToys365, the Javits Center, and elsewhere at the orientation designed just for you and led by Kimberly Carcone, The Toy Association's Vice President, Market Events.

This is your opportunity to ask last minute questions, get tips for making the most of your Toy Fair investment from experienced trade show specialists, and enjoy refreshments.

An optional tour of the facility will follow. Location subject to change. Check your Move-In Bulletin and Toy Fair Mobile for updates.

6:30 PM

Toy of the Year Awards

6:30 - 9:30 PMThe Ziegfeld Ballroom, New York City

Known as the "Oscars" of the toy industry, the Toy of the Year (TOTY) Awards are presented annually to the top toys, games, and properties of the year. Administered by The Toy Association, the awards program supports the philanthropic work of The Toy Foundation, which delivers new toys to children in need. Learn more.

9:30 PM

TOTY Afterparty

9:30 - 11:00 PMThe Ziegfeld Ballroom, New York City

Can’t make it to TOTY? Get tickets for the Afterparty for only $95/person. Invite your colleagues to celebrate the night with networking, drinking, and dancing! (Tickets for the 20th annual Toy of the Year Awards ceremony include admission to the Afterparty.)

Creative Factor

All Toy Fair registrants are welcome to participate in a full schedule of free pitch sessions, roundtables, presentations, workshops, and panels focused on the interests and goals of inventors, designers, and others in the creative community, guided by the new Creative Factor Advisory Board.

8:00 - 9:00 AM

Inventor Day – Registration & Check-In (Private Event - Inventors Invitation Only)

8:00 - 9:00 AMLevel 1, Room 1A03

9:00 AM

CF@TF Inventor Day (Private Event - Inventors Invitation Only)

9:00 AMLevel 1, Room 1A03

Through Creative Factor, The Toy Association’s educational program for inventors and designers, a select number of inventors will pitch their ideas to influential toy and youth entertainment professionals and potential manufacturing partners. Initial review and selection of submissions will be done by the Creative Factor Advisory Board. Inventors and designers can apply through January 17 to participate.

Creative Factor Advisory Board

Brett Klisch

Brett Klisch

Creative Factor co-founder and creative director at Peru Meridian Studios

Brett Klisch is a 20-year veteran of the toy industry as owner and creative director of Peru Meridian Studios. Mr. Klisch's studio has designed, developed, and lead the manufacturing for toys that range from the biggest to the smallest companies, simple roto cast vinyl parts to complex motorized and electronic equipment.

With an original background in classical art and the performing arts, Mr. Klisch brings a showman's flair and a designer’s discipline to the many genres he has worked in. Whether fine art museum or circus, its all the same level of discipline and intensity for each and every project.

Robin Raskin

Robin Raskin

founder, Living in Digital Times

Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget StandingDigital Health Summit, HighTech Retail Summit, FashionWareFitness Tech SummitKids@Play SummitThe Digital Money Forum and others.

In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech.  Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation and on the ACM Practitioners Board.

She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology.

Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on TwitterLinkedin and Facebook.
Billy Langsworthy

Billy Langsworthy

co-founder, Mojo Nation

Billy Langsworthy is the co-founder of Mojo Nation, a body for the toy and game design community. The three pillars of Mojo Nation are to celebrate the work done by creators in this space, to usher new design talent into the industry and to help ensure the best ideas don’t just stay ideas. Mojo Nation runs the Play Creators Festival, a three day event held in London encompassing design conferences, pitching days, networking nights and a day designed to encourage product design students to take up careers in toy and game design. Away from the Festival, Mojo Nation has also launched the tech-toy focused Play Innovation Summit, as well as Toy Design Challenges for brands including Rubik’s, Mr Men/Little Miss and The Gruffalo, while also covering the toy and game design space online at Mojo-Nation.com. Prior to launching Mojo Nation, Langsworthy was the editor of UK toy and licensing trade titles ToyNews and Licensing.biz.

Matt Nuccio

Matt Nuccio

owner, Design Edge

Matt Nuccio is the owner of Design Edge, a toy and game development, marketing, manufacturing, inventing and consulting agency. They are headquartered in New York with two satellite offices in China. For over 30 years, Design Edge has been a leading development agency in the toys and games industry. For 4 years Matt co-chaired The Toy Association's associate panel, representing all designers and inventors in the toy industry. Currently, Matt sits on the board of directors of the United Inventors Association of America (UIA) and on the Chicago Toy and Game Fair (ChiTAG) advisory board. Matt also writes a column in Toy Family Entertainment magazine focusing on the toy industry and often lectures at the American International Toy Fair, ASTRA, Chicago Toy & Game Fair, and Hong Kong Toy Fair.

Show hours: 9 AM - 6 PM

9:00 AM

Opening Ceremony

9:00 AMCrystal Palace 3B Entrance

Kick-off Toy Fair with our costume character parade and ribbon cutting with Mitchel Wu.

10:00 AM

Licensing 101

10:00 - 11:00 AMLEVEL 1, HALL 1E, ROOM 1E09

At this seminar, you'll get a solid grounding in how a trademark licensing deal comes together, including basic terminology and how a deal is structured. What do you need to consider as a brand owner looking to find potential licensees? How should a manufacturer evaluate a brand, character, or children's program? What are some of the keys to forming a rewarding partnership?

10:00 AM

Experiential Retail (AR) #1 Big Dreams for Little Kids

10:00 - 10:40 AMCreative Factor Theater (Hall 1D Lobby)

How will kids design the future? By playing with their toys and imaginations today. Learn how Azi is melds the cool and playful culture of a startup paired with the learning to create a new kind of play experience.

11:00 AM

Kids & STEM

11:00 - 11:40 AMCreative Factor Theater (Hall 1D Lobby)

One of the brightest spots in the tech toy marketplace are STEM and STEAM toys, fostering Science, Engineering, Technology, Math and the Arts. But not all STEM toys are created equal.Our experts provide the STEM-lessons you need to avoid the hype.

11:30 AM

Global Market Research: Japan

11:30 AM - 12:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Registration is required for this program, which also includes Global Market Research: U.S. The program is free for members of The Toy Association; non-members pay only $99 to attend 1 or both sessions. During this session, presenters will highlight:

  • Demographics - population, kids 0-14 population, and geographic trends
  • Social and economic trends
  • Toy industry trends
  • Safety regulations
  • Retail channels
  • Promotional tools and media
  • Gift-giving occasions and shopping behavior
  • Brand preferences/trends
  • Super Heroes
  • Kids' daily routines from wake-up till bedtime
  • Kids' play time
  • Kids and digital (screen time)
  • Pocket money
11:45 AM

Character Photo/Meet & Greet

11:45 AM - 12:30 PMCreative Factor Theater (Hall 1D Lobby)

Don't leave Toy Fair without your character photo. Meet everyone from Mario to Peppa Pig!

1:00 PM

Content Creators: Handle with Care

1:00 - 1:40 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

1:30 PM

Toy Trends Briefing

1:30 - 2:30 PMLevel 1, Hall 1E, Room 1E09

Get an exclusive first look at the top toy trends of 2020 at The Toy Association's Toy Trends Briefing. Using examples from the show floor, our trend experts will highlight the hottest trends -- and tell you where to find them at Toy Fair. Free and open to all. No registration required.

2:00 PM

The Art of Play: From Sketch to Shelf

2:00 - 2:40 PMCreative Factor Theater (Hall 1D Lobby)

Featuring a panel made up of top illustrators, art directors and designers, this session delves into the process a concept goes through – from a sketch to sitting on the shelves; covering the design and packaging decision that can often make or break a promising idea.

3:00 PM

Diverse Product for Diverse Audiences

3:00 - 3:40 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

3:30 PM

Licensing Session with Informa

3:30 - 4:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Please check back soon for session description and speakers.

4:00 PM

Annual General Meeting of The Toy Association

4:00 - 5:00 PMCreative Factor Theatre, Level 1, 1D/Special Events Hall Lobby

Open to members and non-members and free to all registrants and exhibitors, this year-end wrap-up and look ahead will cover topics including reports from the president and chairman, election of new members of the Board of Directors and any term renewals, a review of accomplishments since the last meeting, and actions planned to address vital issues facing the toy industry. A summary report of 2019 financial results will be presented. Free and open to all. Only members of The Toy Association may vote during the board election. No registration required.

6:30 PM

ASTRA's Night in New York

6:30 - 8:30 PMThe Paramount, 1501 Broadway, New York, NY 10036

Enjoy live entertainment right in the heart of NYC at the historic Paramount Theater, home to performances by legendary musicians including Benny Goodman, Frank Sinatra, Perry Como, Jerry Lewis the Andrews Sisters and The Animals. Learn more and register.

6:30 PM

ASTRA's Night in New York

6:30 - 8:30 PMThe Paramount, 1501 Broadway, New York, NY 10036

Enjoy live entertainment right in the heart of NYC at the historic Paramount Theater, home to performances by legendary musicians including Benny Goodman, Frank Sinatra, Perry Como, Jerry Lewis the Andrews Sisters and The Animals. Learn more and register.

Creative Factor

All Toy Fair registrants are welcome to participate in a full schedule of free pitch sessions, roundtables, presentations, workshops, and panels focused on the interests and goals of inventors, designers, and others in the creative community, guided by the new Creative Factor Advisory Board.

10:00 AM

Experiential Retail (AR) #1 Big Dreams for Little Kids

10:00 - 10:40 AMCreative Factor Theater (Hall 1D Lobby)

How will kids design the future? By playing with their toys and imaginations today. Learn how Azi is melds the cool and playful culture of a startup paired with the learning to create a new kind of play experience.

11:00 AM

Kids & STEM

11:00 - 11:40 AMCreative Factor Theater (Hall 1D Lobby)

One of the brightest spots in the tech toy marketplace are STEM and STEAM toys, fostering Science, Engineering, Technology, Math and the Arts. But not all STEM toys are created equal.Our experts provide the STEM-lessons you need to avoid the hype.

11:45 AM

Character Photo/Meet & Greet

11:45 AM - 12:30 PMCreative Factor Theater (Hall 1D Lobby)

Don't leave Toy Fair without your character photo. Meet everyone from Mario to Peppa Pig!

1:00 PM

Content Creators: Handle with Care

1:00 - 1:40 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

2:00 PM

The Art of Play: From Sketch to Shelf

2:00 - 2:40 PMCreative Factor Theater (Hall 1D Lobby)

Featuring a panel made up of top illustrators, art directors and designers, this session delves into the process a concept goes through – from a sketch to sitting on the shelves; covering the design and packaging decision that can often make or break a promising idea.

3:00 PM

Diverse Product for Diverse Audiences

3:00 - 3:40 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

Creative Factor Advisory Board

Brett Klisch

Brett Klisch

Creative Factor co-founder and creative director at Peru Meridian Studios

Brett Klisch is a 20-year veteran of the toy industry as owner and creative director of Peru Meridian Studios. Mr. Klisch's studio has designed, developed, and lead the manufacturing for toys that range from the biggest to the smallest companies, simple roto cast vinyl parts to complex motorized and electronic equipment.

With an original background in classical art and the performing arts, Mr. Klisch brings a showman's flair and a designer’s discipline to the many genres he has worked in. Whether fine art museum or circus, its all the same level of discipline and intensity for each and every project.

Robin Raskin

Robin Raskin

founder, Living in Digital Times

Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget StandingDigital Health Summit, HighTech Retail Summit, FashionWareFitness Tech SummitKids@Play SummitThe Digital Money Forum and others.

In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech.  Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation and on the ACM Practitioners Board.

She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology.

Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on TwitterLinkedin and Facebook.
Billy Langsworthy

Billy Langsworthy

co-founder, Mojo Nation

Billy Langsworthy is the co-founder of Mojo Nation, a body for the toy and game design community. The three pillars of Mojo Nation are to celebrate the work done by creators in this space, to usher new design talent into the industry and to help ensure the best ideas don’t just stay ideas. Mojo Nation runs the Play Creators Festival, a three day event held in London encompassing design conferences, pitching days, networking nights and a day designed to encourage product design students to take up careers in toy and game design. Away from the Festival, Mojo Nation has also launched the tech-toy focused Play Innovation Summit, as well as Toy Design Challenges for brands including Rubik’s, Mr Men/Little Miss and The Gruffalo, while also covering the toy and game design space online at Mojo-Nation.com. Prior to launching Mojo Nation, Langsworthy was the editor of UK toy and licensing trade titles ToyNews and Licensing.biz.

Matt Nuccio

Matt Nuccio

owner, Design Edge

Matt Nuccio is the owner of Design Edge, a toy and game development, marketing, manufacturing, inventing and consulting agency. They are headquartered in New York with two satellite offices in China. For over 30 years, Design Edge has been a leading development agency in the toys and games industry. For 4 years Matt co-chaired The Toy Association's associate panel, representing all designers and inventors in the toy industry. Currently, Matt sits on the board of directors of the United Inventors Association of America (UIA) and on the Chicago Toy and Game Fair (ChiTAG) advisory board. Matt also writes a column in Toy Family Entertainment magazine focusing on the toy industry and often lectures at the American International Toy Fair, ASTRA, Chicago Toy & Game Fair, and Hong Kong Toy Fair.

11:30 AM

Global Market Research: Japan

11:30 AM - 12:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Registration is required for this program, which also includes Global Market Research: U.S. The program is free for members of The Toy Association; non-members pay only $99 to attend 1 or both sessions. During this session, presenters will highlight:

  • Demographics - population, kids 0-14 population, and geographic trends
  • Social and economic trends
  • Toy industry trends
  • Safety regulations
  • Retail channels
  • Promotional tools and media
  • Gift-giving occasions and shopping behavior
  • Brand preferences/trends
  • Super Heroes
  • Kids' daily routines from wake-up till bedtime
  • Kids' play time
  • Kids and digital (screen time)
  • Pocket money
10:00 AM

Licensing 101

10:00 - 11:00 AMLEVEL 1, HALL 1E, ROOM 1E09

At this seminar, you'll get a solid grounding in how a trademark licensing deal comes together, including basic terminology and how a deal is structured. What do you need to consider as a brand owner looking to find potential licensees? How should a manufacturer evaluate a brand, character, or children's program? What are some of the keys to forming a rewarding partnership?

3:30 PM

Licensing Session with Informa

3:30 - 4:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Please check back soon for session description and speakers.

1:30 PM

Toy Trends Briefing

1:30 - 2:30 PMLevel 1, Hall 1E, Room 1E09

Get an exclusive first look at the top toy trends of 2020 at The Toy Association's Toy Trends Briefing. Using examples from the show floor, our trend experts will highlight the hottest trends -- and tell you where to find them at Toy Fair. Free and open to all. No registration required.

4:00 PM

Annual General Meeting of The Toy Association

4:00 - 5:00 PMCreative Factor Theatre, Level 1, 1D/Special Events Hall Lobby

Open to members and non-members and free to all registrants and exhibitors, this year-end wrap-up and look ahead will cover topics including reports from the president and chairman, election of new members of the Board of Directors and any term renewals, a review of accomplishments since the last meeting, and actions planned to address vital issues facing the toy industry. A summary report of 2019 financial results will be presented. Free and open to all. Only members of The Toy Association may vote during the board election. No registration required.

Show hours: 9 AM - 6 PM

9:00 AM

Character Parade

9:00 AMCrystal Palace 3 B Entrance

 

9:30 AM

Style for the Camera: Mitchel Wu Toy Photography

9:30 - 10:00 AMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

10:00 AM

Licensing Session hosted by Licensing International

10:00 - 11:00 AMLEVEL 1, HALL 1E, ROOM 1E11

Please check back soon for session description and speakers.

10:20 AM

What's About the Box?

10:20 - 10:50 AMCreative Factor Theater (Hall 1D Lobby)

E-commerce, Sustainability, Reduced Display Areas: What are Packagers Biggest Challengers?

11:30 AM

Global Market Research: U.S.

11:30 AM - 12:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Registration is required for this program, which also includes Global Market Research: U.S. The program is free for members of The Toy Association; non-members pay only $99 to attend 1 or both sessions. During this session, presenters will highlight:

  • Demographics - population, kids 0-14 population, and geographic trends
  • Social and economic trends
  • Toy industry trends
  • Safety regulations
  • Retail channels
  • Promotional tools and media
  • Gift-giving occasions and shopping behavior
  • Brand preferences/trends
  • Super Heroes
  • Kids' daily routines from wake-up till bedtime
  • Kids' play time
  • Kids and digital (screen time)
  • Pocket money
12:30 PM

Robots at Retail and Retailtainment

12:30 - 1:10 PMCreative Factor Theater (Hall 1D Lobby)

From room service to truck unloading, from delivery to your door to being your new companion, the robots are here. This Robots on the Runway parade will ask you to explore your relationship with your co-working robot buddies.

1:30 PM

Everything you heard is TRU

1:30 - 2:10 PMCreative Factor Theater (Hall 1D Lobby)

TRU gives an update on why the NEW TRU with b8ta, Candytopia and fulfillment by Target changes everything.

3:30 PM

Licensing Session #2 with Informa

3:30 - 4:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Please check back soon for session description and speakers.

4:30 PM

Is Sustainable Attainable?

4:30 - 5:00 PMCreative Factor Theater (Hall 1D Lobby)

Brett Klisch will be hosting a panel session on sustainable manufacturing in the 21st century. Topics will range from recyclable materials, upcyled material, bio plastics, and reducing non renewables from the manufacturing pipeline.

6:00 PM

2020 Wonder Women Awards

6:00 - 10:00 PMPier 60, Chelsea Piers, New York City

Honoring the brightest women in toys, licensing & entertainment, the WIT Wonder Women Awards is an annual celebration of the industry's most remarkable leaders and changemakers. Learn more and register.

6:00 PM

2020 Wonder Women Awards

6:00 - 10:00 PMPier 60, Chelsea Piers, New York City

Honoring the brightest women in toys, licensing & entertainment, the WIT Wonder Women Awards is an annual celebration of the industry's most remarkable leaders and changemakers. Learn more and register.

10:00 AM

Licensing Session hosted by Licensing International

10:00 - 11:00 AMLEVEL 1, HALL 1E, ROOM 1E11

Please check back soon for session description and speakers.

3:30 PM

Licensing Session #2 with Informa

3:30 - 4:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Please check back soon for session description and speakers.

11:30 AM

Global Market Research: U.S.

11:30 AM - 12:30 PMLEVEL 1, HALL 1E, ROOM 1E11

Registration is required for this program, which also includes Global Market Research: U.S. The program is free for members of The Toy Association; non-members pay only $99 to attend 1 or both sessions. During this session, presenters will highlight:

  • Demographics - population, kids 0-14 population, and geographic trends
  • Social and economic trends
  • Toy industry trends
  • Safety regulations
  • Retail channels
  • Promotional tools and media
  • Gift-giving occasions and shopping behavior
  • Brand preferences/trends
  • Super Heroes
  • Kids' daily routines from wake-up till bedtime
  • Kids' play time
  • Kids and digital (screen time)
  • Pocket money
9:00 AM

Character Parade

9:00 AMCrystal Palace 3 B Entrance

 

Creative Factor

All Toy Fair registrants are welcome to participate in a full schedule of free pitch sessions, roundtables, presentations, workshops, and panels focused on the interests and goals of inventors, designers, and others in the creative community, guided by the new Creative Factor Advisory Board.

9:30 AM

Style for the Camera: Mitchel Wu Toy Photography

9:30 - 10:00 AMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

10:20 AM

What's About the Box?

10:20 - 10:50 AMCreative Factor Theater (Hall 1D Lobby)

E-commerce, Sustainability, Reduced Display Areas: What are Packagers Biggest Challengers?

12:30 PM

Robots at Retail and Retailtainment

12:30 - 1:10 PMCreative Factor Theater (Hall 1D Lobby)

From room service to truck unloading, from delivery to your door to being your new companion, the robots are here. This Robots on the Runway parade will ask you to explore your relationship with your co-working robot buddies.

4:30 PM

Is Sustainable Attainable?

4:30 - 5:00 PMCreative Factor Theater (Hall 1D Lobby)

Brett Klisch will be hosting a panel session on sustainable manufacturing in the 21st century. Topics will range from recyclable materials, upcyled material, bio plastics, and reducing non renewables from the manufacturing pipeline.

Creative Factor Advisory Board

Brett Klisch

Brett Klisch

Creative Factor co-founder and creative director at Peru Meridian Studios

Brett Klisch is a 20-year veteran of the toy industry as owner and creative director of Peru Meridian Studios. Mr. Klisch's studio has designed, developed, and lead the manufacturing for toys that range from the biggest to the smallest companies, simple roto cast vinyl parts to complex motorized and electronic equipment.

With an original background in classical art and the performing arts, Mr. Klisch brings a showman's flair and a designer’s discipline to the many genres he has worked in. Whether fine art museum or circus, its all the same level of discipline and intensity for each and every project.

Robin Raskin

Robin Raskin

founder, Living in Digital Times

Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget StandingDigital Health Summit, HighTech Retail Summit, FashionWareFitness Tech SummitKids@Play SummitThe Digital Money Forum and others.

In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech.  Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation and on the ACM Practitioners Board.

She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology.

Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on TwitterLinkedin and Facebook.
Billy Langsworthy

Billy Langsworthy

co-founder, Mojo Nation

Billy Langsworthy is the co-founder of Mojo Nation, a body for the toy and game design community. The three pillars of Mojo Nation are to celebrate the work done by creators in this space, to usher new design talent into the industry and to help ensure the best ideas don’t just stay ideas. Mojo Nation runs the Play Creators Festival, a three day event held in London encompassing design conferences, pitching days, networking nights and a day designed to encourage product design students to take up careers in toy and game design. Away from the Festival, Mojo Nation has also launched the tech-toy focused Play Innovation Summit, as well as Toy Design Challenges for brands including Rubik’s, Mr Men/Little Miss and The Gruffalo, while also covering the toy and game design space online at Mojo-Nation.com. Prior to launching Mojo Nation, Langsworthy was the editor of UK toy and licensing trade titles ToyNews and Licensing.biz.

Matt Nuccio

Matt Nuccio

owner, Design Edge

Matt Nuccio is the owner of Design Edge, a toy and game development, marketing, manufacturing, inventing and consulting agency. They are headquartered in New York with two satellite offices in China. For over 30 years, Design Edge has been a leading development agency in the toys and games industry. For 4 years Matt co-chaired The Toy Association's associate panel, representing all designers and inventors in the toy industry. Currently, Matt sits on the board of directors of the United Inventors Association of America (UIA) and on the Chicago Toy and Game Fair (ChiTAG) advisory board. Matt also writes a column in Toy Family Entertainment magazine focusing on the toy industry and often lectures at the American International Toy Fair, ASTRA, Chicago Toy & Game Fair, and Hong Kong Toy Fair.

Show hours: 9 AM - 6 PM

8:00 AM

ASTRA's Share the Fair

8:00 - 9:00 AMLEVEL 1, HALL 1E, ROOM 1E11

Feeling like you just don't have enough time to see all the amazing new products and vendors at Toy Fair? ASTRA's got you covered. At Share the Fair, enjoy a breakfast buffet and coffee while you swap stories and discuss the hot new toys and children's products you've seen in the aisles with your fellow retail members. Open to ASTRA member retailers only.

8:00 AM

Toy Association Credit Meeting

8:00 AM - 4:00 PMToy Association Office

The one-day conference features a “Review of Accounts” and retail expert-led sessions covering a variety of topics including credit, finance, operations, and logistics. The event also includes an interactive workshop that provides insights into the challenges of the credit and collection environment and a "Beyond Credit” breakout session for senior finance and operations executives. Learn more.

9:30 AM

Safety & Compliance Update

9:30 AM - 12:30 PMLEVEL 1, HALL 1E, ROOM 1E09

The Toy Association will host an update on pending state and federal legislation impacting the toy industry and an overview of the association's efforts to prevent passage of any harmful legislation or regulation.

10:30 AM

Kids are Seen and Heard: How Familys Are Influencing the Toy Industry

10:30 - 11:10 AMCreative Factor Theater (Hall 1D Lobby)

Meet two of the coolest of the kid content creators. Find out how they grapple with the issues involved in content creation today.

11:30 AM

How AR, VR and Voice Sell Toys

11:30 AM - 12:10 PMCreative Factor Theater (Hall 1D Lobby)

For healthy toy sales many believe we've got to turn miles of aisles into miles of experiences. Find out how the most forward thinking retailers are using new technologies to keep it fresh.t's clear that retailers adopting novel ideas are winning the day. Meet some of the most original thinkers.

12:40 PM

Robots: Coming of Age

12:40 - 1:20 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

1:40 PM

Voice Activated Games

1:40 - 2:20 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

2:40 PM

Take it Outdoors

2:40 - 3:20 PMCreative Factor Theater (Hall 1D Lobby)

Exploration of physical and digital play.

4:00 PM

March of the STEM Robots

4:00 - 4:40 PMCreative Factor Theater (Hall 1D Lobby)

One of the brightest spots in the kid's unvierse of play are STEM toys. Come to our parade of robots and see STEM come to life.

8:00 AM

ASTRA's Share the Fair

8:00 - 9:00 AMLEVEL 1, HALL 1E, ROOM 1E11

Feeling like you just don't have enough time to see all the amazing new products and vendors at Toy Fair? ASTRA's got you covered. At Share the Fair, enjoy a breakfast buffet and coffee while you swap stories and discuss the hot new toys and children's products you've seen in the aisles with your fellow retail members. Open to ASTRA member retailers only.

8:00 AM

Toy Association Credit Meeting

8:00 AM - 4:00 PMToy Association Office

The one-day conference features a “Review of Accounts” and retail expert-led sessions covering a variety of topics including credit, finance, operations, and logistics. The event also includes an interactive workshop that provides insights into the challenges of the credit and collection environment and a "Beyond Credit” breakout session for senior finance and operations executives. Learn more.

9:30 AM

Safety & Compliance Update

9:30 AM - 12:30 PMLEVEL 1, HALL 1E, ROOM 1E09

The Toy Association will host an update on pending state and federal legislation impacting the toy industry and an overview of the association's efforts to prevent passage of any harmful legislation or regulation.

Creative Factor

All Toy Fair registrants are welcome to participate in a full schedule of free pitch sessions, roundtables, presentations, workshops, and panels focused on the interests and goals of inventors, designers, and others in the creative community, guided by the new Creative Factor Advisory Board.

10:30 AM

Kids are Seen and Heard: How Familys Are Influencing the Toy Industry

10:30 - 11:10 AMCreative Factor Theater (Hall 1D Lobby)

Meet two of the coolest of the kid content creators. Find out how they grapple with the issues involved in content creation today.

11:30 AM

How AR, VR and Voice Sell Toys

11:30 AM - 12:10 PMCreative Factor Theater (Hall 1D Lobby)

For healthy toy sales many believe we've got to turn miles of aisles into miles of experiences. Find out how the most forward thinking retailers are using new technologies to keep it fresh.t's clear that retailers adopting novel ideas are winning the day. Meet some of the most original thinkers.

12:40 PM

Robots: Coming of Age

12:40 - 1:20 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

1:40 PM

Voice Activated Games

1:40 - 2:20 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

2:40 PM

Take it Outdoors

2:40 - 3:20 PMCreative Factor Theater (Hall 1D Lobby)

Exploration of physical and digital play.

4:00 PM

March of the STEM Robots

4:00 - 4:40 PMCreative Factor Theater (Hall 1D Lobby)

One of the brightest spots in the kid's unvierse of play are STEM toys. Come to our parade of robots and see STEM come to life.

Creative Factor Advisory Board

Brett Klisch

Brett Klisch

Creative Factor co-founder and creative director at Peru Meridian Studios

Brett Klisch is a 20-year veteran of the toy industry as owner and creative director of Peru Meridian Studios. Mr. Klisch's studio has designed, developed, and lead the manufacturing for toys that range from the biggest to the smallest companies, simple roto cast vinyl parts to complex motorized and electronic equipment.

With an original background in classical art and the performing arts, Mr. Klisch brings a showman's flair and a designer’s discipline to the many genres he has worked in. Whether fine art museum or circus, its all the same level of discipline and intensity for each and every project.

Robin Raskin

Robin Raskin

founder, Living in Digital Times

Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget StandingDigital Health Summit, HighTech Retail Summit, FashionWareFitness Tech SummitKids@Play SummitThe Digital Money Forum and others.

In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech.  Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation and on the ACM Practitioners Board.

She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology.

Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on TwitterLinkedin and Facebook.
Billy Langsworthy

Billy Langsworthy

co-founder, Mojo Nation

Billy Langsworthy is the co-founder of Mojo Nation, a body for the toy and game design community. The three pillars of Mojo Nation are to celebrate the work done by creators in this space, to usher new design talent into the industry and to help ensure the best ideas don’t just stay ideas. Mojo Nation runs the Play Creators Festival, a three day event held in London encompassing design conferences, pitching days, networking nights and a day designed to encourage product design students to take up careers in toy and game design. Away from the Festival, Mojo Nation has also launched the tech-toy focused Play Innovation Summit, as well as Toy Design Challenges for brands including Rubik’s, Mr Men/Little Miss and The Gruffalo, while also covering the toy and game design space online at Mojo-Nation.com. Prior to launching Mojo Nation, Langsworthy was the editor of UK toy and licensing trade titles ToyNews and Licensing.biz.

Matt Nuccio

Matt Nuccio

owner, Design Edge

Matt Nuccio is the owner of Design Edge, a toy and game development, marketing, manufacturing, inventing and consulting agency. They are headquartered in New York with two satellite offices in China. For over 30 years, Design Edge has been a leading development agency in the toys and games industry. For 4 years Matt co-chaired The Toy Association's associate panel, representing all designers and inventors in the toy industry. Currently, Matt sits on the board of directors of the United Inventors Association of America (UIA) and on the Chicago Toy and Game Fair (ChiTAG) advisory board. Matt also writes a column in Toy Family Entertainment magazine focusing on the toy industry and often lectures at the American International Toy Fair, ASTRA, Chicago Toy & Game Fair, and Hong Kong Toy Fair.

Show hours: 9 AM - 4 PM

10:00 AM

March of the STEM Robots

10:00 - 10:40 AMCreative Factor Theater (Hall 1D Lobby)

One of the brightest spots in the kid's unvierse of play are STEM toys. Come to our parade of robots and see STEM come to life.

11:00 AM

Getting Smart About Social Media

11:00 - 11:40 AMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

12:00 PM

State of VR for Kids

12:00 - 12:40 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

1:00 PM

Staying Out of Trouble: Is Your Brand or Product Ready to Pitch, License or Sell?

1:00 - 1:40 PMCreative Factor Theater (Hall 1D Lobby)

You put a lot of time, money and effort into creating your brand or product. Before you can pitch, license or sell it, you need to protect it! Wherever you are in the process, this session will help you identify what is protectable about your brand, how to make sure you own it and other simple things you can do to get ready for potential pitches, sales, licensing deals and even crowdfunding activities. This session is for brand owners, inventors, licensors, licensees and anyone interested in learning more about brand and product protection.

2:00 PM

Personalizing Play/Children's Entertainment

2:00 - 2:40 PMCreative Factor Theater (Hall 1D Lobby)

This session will dive into how we personalize children's entertainment without infringing on their privacy.

4:01 PM

Annual Toy Foundation Toy Bank Collection

4:01 PMJavits Center - All Levels

Exhibitors can impact the lives of children in need and make show wrap-up a breeze by donating product. At the close of Toy Fair, volunteers comb the show floor to gather donated samples for The Toy Foundation’s Toy Bank. As our way of saying thank you, all donors will receive a donation receipt for tax purposes and listings on The Toy Foundation website as well as in the 2021 Toy of the Year Awards Tribute Book. To sign up, visit Booth 5701 or email Elizabeth Max.

4:01 PM

Annual Toy Foundation Toy Bank Collection

4:01 PMJavits Center - All Levels

Exhibitors can impact the lives of children in need and make show wrap-up a breeze by donating product. At the close of Toy Fair, volunteers comb the show floor to gather donated samples for The Toy Foundation’s Toy Bank. As our way of saying thank you, all donors will receive a donation receipt for tax purposes and listings on The Toy Foundation website as well as in the 2021 Toy of the Year Awards Tribute Book. To sign up, visit Booth 5701 or email Elizabeth Max.

Creative Factor

All Toy Fair registrants are welcome to participate in a full schedule of free pitch sessions, roundtables, presentations, workshops, and panels focused on the interests and goals of inventors, designers, and others in the creative community, guided by the new Creative Factor Advisory Board.

10:00 AM

March of the STEM Robots

10:00 - 10:40 AMCreative Factor Theater (Hall 1D Lobby)

One of the brightest spots in the kid's unvierse of play are STEM toys. Come to our parade of robots and see STEM come to life.

11:00 AM

Getting Smart About Social Media

11:00 - 11:40 AMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

12:00 PM

State of VR for Kids

12:00 - 12:40 PMCreative Factor Theater (Hall 1D Lobby)

Please check back soon for session description and speakers.

1:00 PM

Staying Out of Trouble: Is Your Brand or Product Ready to Pitch, License or Sell?

1:00 - 1:40 PMCreative Factor Theater (Hall 1D Lobby)

You put a lot of time, money and effort into creating your brand or product. Before you can pitch, license or sell it, you need to protect it! Wherever you are in the process, this session will help you identify what is protectable about your brand, how to make sure you own it and other simple things you can do to get ready for potential pitches, sales, licensing deals and even crowdfunding activities. This session is for brand owners, inventors, licensors, licensees and anyone interested in learning more about brand and product protection.

2:00 PM

Personalizing Play/Children's Entertainment

2:00 - 2:40 PMCreative Factor Theater (Hall 1D Lobby)

This session will dive into how we personalize children's entertainment without infringing on their privacy.

Creative Factor Advisory Board

Brett Klisch

Brett Klisch

Creative Factor co-founder and creative director at Peru Meridian Studios

Brett Klisch is a 20-year veteran of the toy industry as owner and creative director of Peru Meridian Studios. Mr. Klisch's studio has designed, developed, and lead the manufacturing for toys that range from the biggest to the smallest companies, simple roto cast vinyl parts to complex motorized and electronic equipment.

With an original background in classical art and the performing arts, Mr. Klisch brings a showman's flair and a designer’s discipline to the many genres he has worked in. Whether fine art museum or circus, its all the same level of discipline and intensity for each and every project.

Robin Raskin

Robin Raskin

founder, Living in Digital Times

Robin Raskin is the founder of Living in Digital Times (LIDT), a team of technophiles who bring together top experts and the latest innovations to look at the intersection of lifestyle and technology. LIDT produces a number of notable conferences and expos at CES® and at conferences and events worldwide. The company’s trademark events include Last Gadget StandingDigital Health Summit, HighTech Retail Summit, FashionWareFitness Tech SummitKids@Play SummitThe Digital Money Forum and others.

In a previous lifetime, Robin honed her tech chops at a variety of technology publications. She was a columnist for USA Today online, editor of PC Magazine, founding editor of FamilyPC magazine and was one of the founding contributors of Yahoo! Tech.  Author of six books, magazine publisher, blogger, TV and radio personality, Robin has been a thought-leader at the forefront of an ever-changing topic: what it means to be digital. Robin also serves on the board of the CTA Foundation and on the ACM Practitioners Board.

She lives in NYC and the Hudson Valley, with her husband, her three drop-in-now-and-then children, and closets full of obsolete technology.

Follow Robin on Twitter @RobinR and stay up to date on all things Living in Digital Times on TwitterLinkedin and Facebook.
Billy Langsworthy

Billy Langsworthy

co-founder, Mojo Nation

Billy Langsworthy is the co-founder of Mojo Nation, a body for the toy and game design community. The three pillars of Mojo Nation are to celebrate the work done by creators in this space, to usher new design talent into the industry and to help ensure the best ideas don’t just stay ideas. Mojo Nation runs the Play Creators Festival, a three day event held in London encompassing design conferences, pitching days, networking nights and a day designed to encourage product design students to take up careers in toy and game design. Away from the Festival, Mojo Nation has also launched the tech-toy focused Play Innovation Summit, as well as Toy Design Challenges for brands including Rubik’s, Mr Men/Little Miss and The Gruffalo, while also covering the toy and game design space online at Mojo-Nation.com. Prior to launching Mojo Nation, Langsworthy was the editor of UK toy and licensing trade titles ToyNews and Licensing.biz.

Matt Nuccio

Matt Nuccio

owner, Design Edge

Matt Nuccio is the owner of Design Edge, a toy and game development, marketing, manufacturing, inventing and consulting agency. They are headquartered in New York with two satellite offices in China. For over 30 years, Design Edge has been a leading development agency in the toys and games industry. For 4 years Matt co-chaired The Toy Association's associate panel, representing all designers and inventors in the toy industry. Currently, Matt sits on the board of directors of the United Inventors Association of America (UIA) and on the Chicago Toy and Game Fair (ChiTAG) advisory board. Matt also writes a column in Toy Family Entertainment magazine focusing on the toy industry and often lectures at the American International Toy Fair, ASTRA, Chicago Toy & Game Fair, and Hong Kong Toy Fair.