Register Today for Toy Fair® 2023

toy-fairApril 4, 2023 | Attendee registration is now officially open for the reimagined Toy Fair®, taking place September 30 to October 3, reuniting the international toy community in New York City for the first time since the industry’s most influential show took place in 2020. (Exhibitor registration opens April 18; press registration will open May 1.)

“If you're ready to reconnect with the global toy industry and take your business to the next level, now is the time to start planning for your Toy Fair 2023 experience!" said Kimberly Carcone, executive vice president of global market events at The Toy Association. “Get ahead of the game now by registering for the show, scheduling your appointments and meetings, and booking your hotel early so you can focus on arriving in New York this September to discover the latest and greatest toys and games, explore cutting-edge trends, experience awe-inspiring innovations, and reconnect with your industry at the world’s most iconic toy trade show.”

The reimagined Toy Fair is poised to serve as a worldwide showcase of what’s happening in the industry today as well as the ultimate destination to build connections, meet with strategic partners, and build business. The show’s new timeframe allows toy companies of all sizes to showcase both their priority 2023 holiday items and preview 2024 product. 

Attendees can also take advantage of several components of the show, including Toy Fair University, the industry’s top educational and robust programming; “neighborhood” areas for product discovery, such as the Pet PLAYce and Hot for Holiday; and pavilions, including Spielwarenmesse’s World of Toys, one dedicated to Halloween, and more to be announced. Stay tuned for more information on the growing slate of exciting educational and networking programming that will roll out over the coming weeks.

Toy Fair will take place September 30 to October 3 in New York City. Attendee registration is now open. Visit to learn more.