Toy Fair Everywhere Live Demo & Insider Tips to Maximize Market Week

toy-fair-everywhereApril 28, 2020 | The Toy Association will host a new webinar, “Toy Fair Everywhere: How to Keep Your Business Going & Growing,” on Thursday, May 7 at 2 p.m. (Eastern) for prospective participants in the new series of market weeks created in response to COVID-19.

During the one-hour, brands will gain a better understanding of the scope of the Toy Fair Everywhere platform and how their participation can help them reconnect, refocus, and rebound their business for a successful fourth quarter.

Presenter Scott Evans, vice president of business development at Balluun, Toy Fair Everywhere’s software provider, will demo the new Toy Fair Everywhere platform and provide potential exhibitors with tools and techniques to build and execute a digital showroom. The demo will include how to:

  • set up a personalized showroom
  • refresh product offerings between market weeks
  • schedule one-on-one or group product demonstrations and meetings
  • get matched with buyers interested in their product category
  • harness real-time analytics to customize outreach

Registration is free to all, though it is specifically recommended for prospective Toy Fair Everywhere participants. Kimberly Carcone, vice-president of market events at The Toy Association, will moderate.

For questions, please contact The Toy Association’s Anne McConnell.