Launch Your Business at Toy Fair

New to Toy Fair or breaking into the U.S. market? Toy Fair’s Launch Pad is a dedicated space designed to help first-time exhibitors make a big impact.

There’s no better place to introduce your products, connect with buyers and media, and gain valuable insights into industry trends.

Exhibiting in Launch Pad offers a powerful platform to showcase your innovations, explore emerging trends, and build meaningful business connections. As a first-time exhibitor, you’ll also have exclusive access to:

  • Exhibitor Tools and resources designed to provide expert guidance on maximizing your Toy Fair experience.
  • Dedicated support from an Account Executive to answer your questions before, during, and after the show.

“I showed up as an inventor with what I thought was just a cool concept, and the amount of popularity and foot traffic I received was unreal.”
— Noble Banner, CEO, Articulatus 3D

Launchpad

Your 2027 Journey Starts Here.
General Applications Open: June 1, 2026

Ready to take the next step? Our team is here to guide you through the process from application to show floor.

Interested in exhibiting? Please contact Peri Halprin at 646.520.4846 for companies A-M, and Stacy Liebensohn at 646.520.4852 for companies N-Z.