TOTY 2019: Nominate Top Toys, Games, & Licenses Beginning Aug. 1

July 31, 2018 | It’s that time again for companies to nominate their top toys, games, and licensed properties for the 2019 Toy of the Year (TOTY) Awards. Administered by The Toy Association, the awards program supports the philanthropic work of The Toy Foundation, which delivers new toys to children in need.

  • Nominations will open on Wednesday, August 1 and close Thursday, September 20.
  • Toy companies, inventors, and other industry representatives may submit their products for consideration across 17 TOTY categories via the nomination form available at TOTYAwards.org. (Companies will also receive a nomination link via email from The Toy Association.)
  • Finalists will be revealed on November 12. At that time, voting will open for retailers, media, Toy Association members, and consumers (at ToyAwards.org) through January 6, 2019.
  • One winner in each category, as well as the “People’s Choice” award (based solely on consumer votes) and the prestigious overall “Toy of the Year” winner (chosen by a panel of experts), will be announced at the TOTY Awards ceremony on Friday, February 15, 2019 at the Ziegfeld Ballroom in New York City.

The TOTY Awards gala will kick off New York Toy Fair week with a celebration honoring the most outstanding new toy products to hit the marketplace, the industry icons being inducted into the Toy Industry Hall of Fame, and the inspiring work of The Toy Foundation.

“The TOTY Awards celebrate the toy community by recognizing innovation and uniqueness in categories including action figures, playsets, collectibles, licensed properties, and outdoor toys, among others,” said Ken Seiter, executive vice president of marketing communications at The Toy Association. “The awards program not only pays homage to the best of the best in the toy industry, but serves as a critical fundraiser that supports the Foundation’s efforts to help underprivileged children all year long.”

For the full list of TOTY categories and for more information, visit the TOTY website or email toty@toyassociation.org.