PlayCon ’18 News: Activision Blizzard’s Tim Kilpin to be Session Presenter
February 26, 2018 | Creating new ways for audiences to connect with beloved characters and brands is a specialty for veteran toy executive Tim Kilpin, who will share insight into how brands can engage with fans during the new PlayCon, taking place May 8 to 9 in San Francisco, CA.
Kilpin, who was recently elected to The Toy Association’s board of directors, has been a leader and executive in the toy and children’s entertainment industries for nearly 30 years, setting brand strategies and creative direction for many of the world’s most iconic children’s brands, including Hot Wheels, Disney Princess, Winnie the Pooh, Barbie, Mickey Mouse, and Batman, while working for Mattel and The Walt Disney Company.
As Activision Blizzard’s president and CEO of its new consumer products division, Kilpin is tasked with accelerating the growth of the interactive gaming company’s franchises like Call of Duty, World of Warcraft, Overwatch, and Candy Crush across multiple product categories. His knowledge of creative product development and category expansion across the toy and gaming space will be beneficial to PlayCon attendees as they look to grow their businesses.
Register for PlayCon, taking place May 8 to 9 in San Francisco. Visit the PlayCon site for a list of up-to-date speakers, hotel information, and other news about the industry’s premier conference for play professionals.
With the theme #PlayForward, the new PlayCon is looking to take knowledge from the biggest thinkers in business today and share it with the toy community – information that will be available to them all in one place,” said Marian Bossard, The Toy Association’s executive vice president of global market events. “Tim’s participation in PlayCon is another example of the growing list of leading experts from a variety of disciplines who will share their expertise and experiences with attendees. The valuable and actionable content provided at the new PlayCon will be unparalleled to any other toy industry conference.”
More than a dozen thought-leaders, industry analysts, toy influencers, consumer product executives, and motivational speakers will lead PlayCon’s short “TED Talk”-like sessions, delivering ideas as diverse as their professional backgrounds.
Each week Toy News Tuesday will feature a new and noteworthy name from the impressive roster of PlayCon speakers. Toy News Tuesday recently highlighted Google lead designer Victoria Fang. Check back next week for another speaker highlight.