Toy Fair Exhibitors: Register Early to Secure a Spot at Toy Fair ’18

April 25, 2017 | Exhibit renewal season is underway for the 115th North American International Toy Fair taking place February 17-20, 2018 in New York City. Returning exhibitors that participated in this year’s show have until May 5 to submit their space application to be included in the first round of space assignments.

Also, for the first time, The Toy Association, the trade association that hosts Toy Fair, will be accepting early applications for first-time exhibitors. Both new and returning exhibitors can contact their account executive for details.

“Toy Fair ’17 was sold out and we have every indication that we will sell out for the 2018 show,” says Marian Bossard, The Toy Association’s senior vice president of global market events. “Toymakers interested in meeting more than 10,000 buyers and more than 1,000 global press should take full advantage of exhibitor renewal season to secure space at this important gathering of toy professionals.”

The Toy Association will begin assigning booths in late May, and expects to have all renewal applications placed before Labor Day. Applications received after the renewal period will be assigned in the fall. Toy Fair attendee registration will open in October. For ongoing updates about exhibit space, educational sessions, special events, housing and more please visit the Toy Fair website www.toyfairny.com.

The North American International Toy Fair is an annual event produced by The Toy Association. As the largest toy trade show in the Western Hemisphere, Toy Fair takes place each February at the Jacob K. Javits Center in New York City, bringing together more than 1,100 exhibiting manufacturers, distributors, importers, and sales agents to showcase hundreds of thousands of toys and youth entertainment products to thousands of retail outlets from 100 countries.